About

The Construction Marketing Association (CMA) is a professional group focused on a broad range of resources and support for marketers in the construction category. While there are many generic marketing associations and networking groups, none specialize in applying best practice marketing disciplines to the nuances of marketing construction products and services, or marketing to construction-related targets.

Founded in the height of the recession in 2009, the Construction Marketing Association is based in Naperville, IL, just west of Chicago. As construction marketers and their companies witnessed severe market turmoil, this only reinforced the need for more effective, results-oriented marketing.

Today, the Construction Marketing Association is growing membership and resources, with regional and local chapters being established, along with additional resources and benefits.

Our Construction Marketing Institute provides webcasts, conferences, training programs and a professional certification program. Local chapters and specialized committees are being developed, with many leadership opportunities.

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WHO SHOULD JOIN CMA?

  • Marketing managers, product managers
  • CMOs, Marketing VPs, Marketing Directors
  • Presidents, CEOs of construction-related companies
  • Communications, advertising, and webmaster staff
  • National accounts, business development, sales staff involved in marketing
  • Marketing agencies, consultants to the construction category
  • Publishers, media reps, editors in the construction category
  • Manufacturers, Builders, Developers, Contractors, AE Firms, Hardware Retailers, Distributors, Service firms and more!
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ABOUT THE FOUNDER

Neil Brown

Neil M. Brown has been CEO of numerous marketing consulting and creative agencies for the past 15 years, managing some of the biggest brands in the construction sector. Prior to the agency-side, Brown was a brand manager at electrical products marketing powerhouse IDEAL Industries, and later CMO of an architectural metals manufacturer.

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CMA NATIONAL BOARD OF DIRECTORS 2010-2011

Our Board of Directors is comprised of some of the top thought leaders in both construction, marketing association fields.

Neil M. Brown, Chairman

Kevin Enke, Robert Bosch Power Tool Corp.

Jim Scarlata, Director Marketing, Knaack Div. Emerson Electric.

Rick Kean, Managing Director, Business Marketing Institute (BMI).

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