Construction Marketing STAR Awards - Winners Announced

Naperville, IL - November 1, 2011 -The Construction Marketing Association (CMA), sponsor of the annual CMA STAR™ Awards and CONSTRUCTION MARKETER OF THE YEAR™ Awards,  announces 2011 award winners.

The STAR awards recognize excellence in 16 marketing categories and 78 sub-categories. CONSTRUCTION MARKETER OF THE YEAR recognizes top brands, companies or individuals both by region. SUPERSTAR and STAR (first place/second place respectively) are awarded for each sub-category. Finally, BEST OF SHOW is bestowed on the winner of the most awards.

McGraw-Hill Construction (McGraw-Hill) won BEST OF SHOW with 13 total STAR Awards, along with the CONSTRUCTION MARKETER OF THE YEAR for the Eastern region. USG won CONSTRUCTION MARKETER OF THE YEAR for the Midwest region, as well as SUPERSTAR for the Integrated Campaign category. MWH Constructors won CONSTRUCTION MARKETER OF THE YEAR for the Western region, as well as SUPERSTAR for the Print Ad category.

“Our first annual Construction Marketing STAR Awards exceeded expectations both in the volume of entries and the quality of work,” explains CMA Chairman Neil M. Brown. “The CMA STAR Awards recognize both marketing effectiveness and creative execution in the construction category."

AWARD winners were notified by email and mail, and receive a frame-quality certificate. In addition, winners can order an engraved STAR Statuette™ from the same manufacturer as the Oscar®. CMA’s annual STAR and CONSTRUCTION MARKETER OF THE YEAR AWARDS are open to both members and non-members. SUPERSTAR and STAR Award Winners by category are as follows:

     CATEGORY                      SUPERSTAR                          STAR

     Integrated Campaign                     USG                                                    McGraw-Hill

     Print Ad Campaign                        McGraw-Hill                                        SmartBidNet

     Print Ad                                         MWH Constructors                             Weather Guard

     Print Advertorial                            McGraw-Hill                                        -

     Print Insert                                    McGraw-Hill                                        McGraw-Hill

     Banner Ad                                    McGraw-Hill                                        Weather Guard

     Brand Identity/Logo                       Better Built Garages                           Knaack

     Brand Identity/User Guide             L&W Supply                                        Kryton                           

     Environmental Design                   Hilti                                                        -
     Internet/Website Design                Maxwell Systems                                TapeTech

     Blog                                               Crane                                                  Bosch

     Social Media/Profile                       Hilti                                                      McGraw-Hill

     Search Optimization                      Jobsite123                                           -

     Microsites                                      Bosch                                                  McGraw-Hill

     Brochure                                        L&W Supply                                        Sloan             

     Catalog                                           Hilti                                                      TapeTech

     Sales/Dealer Kit                              Polyglass                                             Pouls

     Media Kit                                         McGraw-Hill                                         -

     New Product Launch                      Ansell                                                 Reed Construction Data

     Channel Marketing                          Hilti                                                      Knaack

     Fleet/Vehicle                                   Hilti                                                      Knaack

     Packaging/Design                            -                                                         Emerson

     Photography/Product                      Hilti                                                       -

     Publicity/Press Event                      -                                                         Weather Guard

     Promotion/Contest                          -                                                          Knaack

     Promotion/Sports Marketing            -                                                          Bosch

     Merchandising/POP                        Knaack                                                Ames Tool

     Trade Shows/Exhibit Design          Polyglass                                            McGraw-Hill             

     Exhibit Graphics                             McGraw-Hill                                        McGraw-Hill             

     Exhibit Promotion                            McGraw-Hill                                         -

     Event Invitation                                -                                                          Hilti

     Video/Product                                 Weather Guard                                   Ames Tool

     Employee/Newsletter                       -                                                         Ames Tool

The 2012 CMA STAR Awards will get underway in January, with the entry deadline in September and winners announced by November. For more information, visit the CMA awards subpage:
http://www.constructionmarketingassociation.org/Awards.cfm

###

ABOUT CMA

The Construction Marketing Association (CMA) provides professional development and training, resources and information, networking and recognition to marketers in the construction industry. Full information on the association is available on the website at www.ConstructionMarketingAssociation.org. The site links to the Construction Marketing Blog with marketing news, resources and related content, and the association's Twitter, Facebook, YouTube and LinkedIn pages. Questions? Contact Neil Brown at 630-579-8383.