Surveys

2017 Construction Marketing Outlook Survey Results

Posted by Linsey Stonchus on February 8, 2017 at 10:49 am

To better understand 2017′s plans and priorities in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. In 2017, will you increase or decrease overall marketing activities and budgets? 2. What traditional marketing tactics will you increase or decrease in 2017? 3. What Internet marketing [...]

CMA Announcing the 2017 Marketing Outlook – Construction Webcast and Survey

Posted by Linsey Stonchus on October 17, 2016 at 2:01 pm

“Our outlook webcasts and surveys are always popular as they help marketers identify trends and priorities in the coming year and beyond,” states CMA Chairman Neil M. Brown. The Construction Marketing Association is hosting the annual 2017 Marketing Outlook webcast on Thursday, January 19, 2017 at 1 PM CST. The webcast will focus on marketing [...]

2016 Social Media in Construction Survey

Posted by Linsey Stonchus on July 18, 2016 at 11:46 am

“Social media is certainly a critical element in the modern marketing mix,” states CMA Chairman Neil Brown. Social media has allowed communication with prospects to be more engaging than ever. It’s an excellent communication tool, which is why the Construction Marketing Association is presenting its fifth Social Media Summit webcast. In the upcoming webcast, Brown [...]

Social Media Summit Webcast

Posted by Lindsay on June 27, 2016 at 11:28 am

On Thursday, September 22, 2016 (1 pm CST – 2:00 pm CDT), the Construction Marketing Association (CMA) is hosting a webcast on the social media marketing strategies and best practices in the construction industry.

Content Marketing Best Practices Survey Results

Posted by Linsey Stonchus on June 2, 2016 at 1:14 pm

To further understand content marketing in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. Are you implementing content marketing in your marketing program this year? 2. What types of content marketing are you employing this year? 3. What are your content marketing objectives? 4. [...]

Content Marketing Best Practices – Survey

Posted by Linsey Stonchus on May 5, 2016 at 8:22 am

Content Marketing is one of the best ways for a B2B business to gain visibility. This is because good content impresses prospective customers, as well as industry peers. In addition, great content supports search authority and drives lead generation.

2016 Construction Marketing Outlook Survey Results

Posted by Lindsay on February 8, 2016 at 1:21 pm

To further understand current marketing plans and priorities in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. In 2016, will you increase or decrease overall marketing activities and budgets? 2. What traditional marketing tactics will you increase or decrease in 2016? 3. What Internet [...]

Construction Lead Services Best Practices Survey Results

Posted by Lindsay on July 17, 2015 at 6:20 am

To further understand the use of lead services in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. Do you utilize construction lead services? 2. If yes, which construction lead service(s) do you utilize? 3. If yes, approximately how much do you spend annually on [...]

2015 Construction Marketing Survey Results

Posted by Lindsay on January 26, 2015 at 8:02 am

To further understand current marketing plans and priorities in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. In 2015, will you increase or decrease overall marketing activities and budgets? 2. What traditional marketing tactics will you increase or decrease in 2015? 3. What Internet [...]

Construction Marketing Outlook 2015 Survey

Posted by Neil Brown on December 4, 2014 at 8:03 am

The Construction Marketing Association is now conducting a national survey on marketing plans and priorities in the construction industry. Discover what budgeting techniques and other most effective marketing tactics are being implemented by your peers. In addition, CMA Chairman Neil Brown will preview the upcoming Construction Americas 2015 exposition.